The Rhetoric of Technological Flaws: Intel's Pentium Processor

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Description

This study analyzes the apologies presented by Intel Corporation as a response to the Pentium™ microprocessor controversy. Dr. Andrew Grove's November 27,1994, Internet posting to the comp.sys.intel usegroup and Intel's December 20,1994, press release are analyzed using the methods of genre criticism. Further, a situational analysis is presented of the exigence and the audience. The exigence is represented by the relationship of society to technology while the audience is Internet users. This analysis attempts to demonstrate how situational factors constrain discourse related to technological flaws.

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v, 117 leaves

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Burns, Judith Poitras May 1996.

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  • Burns, Judith Poitras

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Description

This study analyzes the apologies presented by Intel Corporation as a response to the Pentium™ microprocessor controversy. Dr. Andrew Grove's November 27,1994, Internet posting to the comp.sys.intel usegroup and Intel's December 20,1994, press release are analyzed using the methods of genre criticism. Further, a situational analysis is presented of the exigence and the audience. The exigence is represented by the relationship of society to technology while the audience is Internet users. This analysis attempts to demonstrate how situational factors constrain discourse related to technological flaws.

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v, 117 leaves

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  • May 1996

Added to The UNT Digital Library

  • March 24, 2014, 8:07 p.m.

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  • July 23, 2014, 2:33 p.m.

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Burns, Judith Poitras. The Rhetoric of Technological Flaws: Intel's Pentium Processor, thesis, May 1996; Denton, Texas. (https://digital.library.unt.edu/ark:/67531/metadc278276/: accessed May 27, 2024), University of North Texas Libraries, UNT Digital Library, https://digital.library.unt.edu; .

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