Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products

Thumbnail image of item number 1 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 2 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 3 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 4 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Showing 1-4 of 23 pages in this article.

PDF Version Also Available for Download.

Description

This article explores determinants of behavioral intention toward sustainable apparel products (SAP). It examines both consumer characteristics (shopping values, consciousness of sustainability, perceived consumer effectiveness, and environmental knowledge) and marketing perspective (evaluation criteria of SAP) determinants for encouraging sustainable apparel consumption behaviors. Significant country differences emerge and validate that differentiated marketing strategies are required when targeting global consumers.

Physical Description

23 p.

Creation Information

Jung, Hye Jung; Oh, Kyung Wa & Kim, Haejung January 8, 2021.

Context

This article is part of the collection entitled: UNT Scholarly Works and was provided by the UNT College of Merchandising, Hospitality and Tourism to the UNT Digital Library, a digital repository hosted by the UNT Libraries. It has been viewed 29 times. More information about this article can be viewed below.

Who

People and organizations associated with either the creation of this article or its content.

Authors

Publisher

Provided By

UNT College of Merchandising, Hospitality and Tourism

The UNT College of Merchandising, Hospitality, and Tourism educates students for the globalization of the hospitality, retail, and tourism industries. The college provides bachelor's and master's programs in a variety of majors.

About | Browse this Partner

Contact Us

Corrections Questions

What

Descriptive information to help identify this article. Follow the links below to find similar items on the Digital Library.

Degree Information

Description

This article explores determinants of behavioral intention toward sustainable apparel products (SAP). It examines both consumer characteristics (shopping values, consciousness of sustainability, perceived consumer effectiveness, and environmental knowledge) and marketing perspective (evaluation criteria of SAP) determinants for encouraging sustainable apparel consumption behaviors. Significant country differences emerge and validate that differentiated marketing strategies are required when targeting global consumers.

Physical Description

23 p.

Notes

Abstract: Increased demands for sustainable apparel products require research to understand better how to encourage sustainable buying behavior effectively, especially in the understudied areas of cross-cultural research. This study, which includes respondents from the UK, US, and China (total n = 711) who completed an online survey, explores determinants of behavioral intention toward sustainable apparel products (SAP). This paper contributes to examine both consumer characteristics (shopping values, consciousness of sustainability, perceived consumer effectiveness, and environmental knowledge) and marketing perspective (evaluation criteria of SAP) determinants for encouraging sustainable apparel consumption behaviors. Significant country differences also emerged, indicating the positive impact on behavioral intention to sustainable apparel products across three countries. Results of structural equation modeling analysis demonstrated there were differences and similarities in the effect of consumers’ characteristic factors and marketing perspective factors on SAP behavioral intention among three countries. The results validate that differentiated marketing strategies in the sustainable apparel industry are required when targeting global consumers to boost sustainable apparel consumption and successfully help to remedy the crisis facing our planet and further generation.

This article belongs to the Special Issue New Trends and Patterns in Consumer Behavior and Sustainable Consumption.

Source

  • Sustainability, 13(2), Multidisciplinary Digital Publishing Institute, January 8 2021, pp. 1-23

Language

Item Type

Identifier

Unique identifying numbers for this article in the Digital Library or other systems.

Publication Information

  • Publication Title: Sustainability
  • Volume: 13
  • Issue: 2
  • Article Identifier: 558
  • Peer Reviewed: Yes

Collections

This article is part of the following collection of related materials.

UNT Scholarly Works

Materials from the UNT community's research, creative, and scholarly activities and UNT's Open Access Repository. Access to some items in this collection may be restricted.

About | Browse this Collection

What responsibilities do I have when using this article?

Digital Files

When

Dates and time periods associated with this article.

Creation Date

  • January 8, 2021

Added to The UNT Digital Library

  • Oct. 21, 2021, 11:24 a.m.

Description Last Updated

  • Nov. 3, 2021, 11:23 a.m.

Usage Statistics

When was this article last used?

Yesterday: 0
Past 30 days: 0
Total Uses: 29
More Statistics

Interact With This Article

Here are some suggestions for what to do next.

Start Reading

Thumbnail image of item number 1 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 2 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 3 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.
Thumbnail image of item number 4 in: 'Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products'.

PDF Version Also Available for Download.

Citations, Rights, Re-Use

International Image Interoperability Framework

IIF Logo

We support the IIIF Presentation API

Links for Robots

Helpful links in machine-readable formats.

Archival Resource Key (ARK)

International Image Interoperability Framework (IIIF)

Metadata Formats

Images

URLs

Stats

Jung, Hye Jung; Oh, Kyung Wa & Kim, Haejung. Country Differences in Determinants of Behavioral Intention towards Sustainable Apparel Products, article, January 8, 2021; (https://digital.library.unt.edu/ark:/67531/metadc1852198/: accessed May 26, 2024), University of North Texas Libraries, UNT Digital Library, https://digital.library.unt.edu; crediting UNT College of Merchandising, Hospitality and Tourism.

Back to Top of Screen