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open access

A Readership Survey of the Denton Record-Chronicle

Description: The purposes of this study were to determine the characteristics of the subscribers to the local community newspaper, to determine what the subscribers read most and what they read the least in the local publication, and to determine the role of the small newspaper within the metropolitan area.
Date: December 1973
Creator: Jones, Gregory Morgan
Partner: UNT Libraries
open access

A Critical Evaluation of Selected Public Relations Functions of the Dallas Police Department Public Information Office

Description: The problem of this study was to determine how well the public information office of the Dallas Police Department performed in three public relations areas: staff consultation, employee communication, and press relations. Interviews were conducted with the command staff of the Dallas Police Department and with nine mass media representatives who had regular contact with both the police department and the public information office. Their answers were compared with public relations principles tak… more
Date: August 1973
Creator: Hilbig, John E.
Partner: UNT Libraries
open access

Journalism Education: a Survey of CIty Editors' Attitudes

Description: This study determined attitudes held by metropolitan city editors in Texas toward current journalism instruction in colleges and universities. An open-ended questionnaire was mailed to city editors of newspapers in Texas with circulation over 50,000.
Date: August 1973
Creator: McAda, Judith C.
Partner: UNT Libraries
open access

Exposure to and Attitudes Toward the Mass Media of Students at Sam Houston High School

Description: This study was concerned with determining the amount of exposure high school students have to mass media and their attitudes toward news. The purposes of this study were to find how much time high school students devote to newspapers, radio, television, and magazines for entertainment and information, to discover which publications or channels students are most interested in and why; to find out specifically what young people read, listen to, and watch; to discover how most of them get their n… more
Date: August 1973
Creator: Davis, Lina Jean
Partner: UNT Libraries
open access

A Study of Thirty Newspaper-in-the-classroom Programs

Description: This study looks at thirty of the largest Newspaper in the Classroom (NIC) programs being operated in the United States. The researcher employed the questionnaire survey method to achieve quantitative and qualitative results.
Date: August 1973
Creator: Warrick, Shirley Malinda
Partner: UNT Libraries
open access

Sepia

Description: This study of Sepia magazine was researched as a historical project in order to trace the progress of a twenty-five-year-old Negro publication begun as a sensational news sheet and expanded to a pictoral, entertaining magazine aimed at the middle-class black.
Date: May 1973
Creator: Ponder, Janace Pope
Partner: UNT Libraries
open access

A Study of Subject-matter Content and Source of Photographs on Three Small-city and Three Metropolitan Texas Daily Newspapers

Description: This study was concerned with the subject-matter content and source of photographs at three small-city and three metropolitan Texas newspapers. An analysis was conducted over a fourteen-day period at six daily newspapers: The Dallas Morning News, The Fort Worth Star-Telegram, The Houston Chronicle, The Sherman Democrat, The Paris News, and The Midland Reporter-Telegram.
Date: August 1973
Creator: Hamric, Roy D.
Partner: UNT Libraries
open access

Images of Eight Branches of Journalism Perceived by Journalism Students at North Texas State University

Description: The purpose of this study was to specify quantitatively the meanings and images of eight branches of journalism as perceived by a selected group of college students majoring in journalism. The problem of this study was to identify the locations of these meanings, using a semantic differential, as points in a three-dimensional semantic space consisting of evaluation, potency, and activity dimensions. The study was also designed to test two hypotheses. Hypothesis One was that there would be a sig… more
Date: August 1973
Creator: Choo, Kwang Yung
Partner: UNT Libraries
open access

A Comparison of Staff Organization and Employment Opportunities of Dallas Business-Papers and Company Publications

Description: This study compares the staff structures and the employment opportunities of Dallas area businesspapers and company publications. The study has five main purposes. They are (1) to examine the staff organization of various Dallas area business publications, (2) to examine the job roles and responsibilities within each type of publication, (3) to determine the education requirements for employees, (4) to determine the experience requirements for employees, and (5) to evaluate business and industr… more
Date: August 1973
Creator: Akins, Linda G.
Partner: UNT Libraries
open access

A Study of the Selection of U.S. Foreign News by Three French Foreign News Editors

Description: The problem of this study was an analysis of the selection of news by newspaper editors in another culture. The purposes of this study were: 1. To examine the news perceptions of three French foreign news editors. 2. To discover if social forces influence the selection of news. 3. To discover if personal attitudes of a foreign news editor affects his selection of U.S. news. 4. To learn whether the institution that employs the foreign news editor affects his selection of U.S. news. 5. To fi… more
Date: December 1973
Creator: Norman, Elizabeth
Partner: UNT Libraries
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